May Sales Revenue of China’s Game Market Was $3.4B, Down 6.74% YoY
Gamma Data, a Chinese game research organization, released its “May 2022 Game Industry Report” on Wednesday. The report shows that the actual sales revenue of China’s game market last month was 22.919 billion yuan ($3.4 billion), down 6.74% year-on-year, having been greatly affected by mobile games.
The actual sales revenue of China’s mobile game market was 16.595 billion yuan, down 2.15% from the previous month and 10.85% from the previous year. This was mainly due to the decline of many major games compared with the same period last year, as well as the poor performance of new games, which could not bring about obvious increments. On other hand, the actual sales revenue of Chinese games in overseas markets was $1.446 billion, down 5.80% from the previous month. The main reason for this was the decline in turnover of some major games.
Up to now, the actual sales revenue of China’s game market has declined year-on-year for three consecutive months. This is the second time this year that the month-on-month and year-on-year ratio of sales revenue have declined.
In May, 2022, among the top 10 products in the turnover calculation list, seven products were the same as last month. The ranking of first three products remained unchanged, and the number of game types also remained unchanged. Naruto: Ultimate Storm and Infinite Borders returned to the list, while Ask Tao ranked in the top 10.
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In May 2022, MOBA games had the highest share of turnover, which was higher than that of the same period last year, mainly due to the performance of League of Legends: Wild Rift. The increase in the share of turn-based RPG game turnover is mainly due to the good performance of products such as Fantasy Westward Journey and its online edition. In the top 50 mobile games in terms of turnover, automatic board games showed up the first time, compared with the same period of last year.
Also in May 2022, the number of outages of mobile game products decreased 60% compared with the previous month. The average time of these outage products is more than three years.