Bilibili Brings 85 National Geographic Documentaries to Chinese Audience

Chinese video sharing platform Bilibili announced that it will bring 85 National Geographic documentaries to its viewers after reaching a new agreement with Buena Vista International.

The 85 videos, with a total running time of nearly 400 hours, have hit the shelves in succession, starting with Cosmos: Possible Worlds, the highly anticipated follow-up of National Geographic’s Emmy Award-winning documentary, Cosmos: A Spacetime Odyssey. Popular documentaries including Superstructures: Engineering, Inside World War II, Brain Games (Season 4) will also be streaming on the online entertainment platform.

“The offering of high-quality contents from National Geographic is driven by our users’ needs to understand the vast universe and shared curiosity,” said Carly Lee, the Vice Chairwoman and COO of Bilibili. “With its ability to instill wonder, disseminate knowledge and spark imagination, we believe National Geographic will translate revelations of science, nature and society into a lavish transporting experience.”

Prior to the new release, National Geographic’s documentaries have been well-received on Bilibili, the video sharing site said. The Hidden Kingdoms of China and Jane Goodall: The Hope were some of the biggest hits from last year and this year.

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According to Bilibili, documentaries have been an extremely popular category on its platform. In the first quarter of this year, it witnessed a nearly 100% year-on-year increase in views. As of Q1 2020, Bilibili has a documentary viewership of over 83 million.