Bilibili Brings 85 National Geographic Documentaries to Chinese Audience

Jun 04, 2020, 14:00pm2020/06/04 18:40:07 Bonnie Zhang

Chinese video sharing platform Bilibili announced that it will bring 85 National Geographic documentaries to its viewers after reaching a new agreement with Buena Vista International.

The 85 videos, with a total running time of nearly 400 hours, have hit the shelves in succession, starting with Cosmos: Possible Worlds, the highly anticipated follow-up of National Geographic’s Emmy Award-winning documentary, Cosmos: A Spacetime Odyssey. Popular documentaries including Superstructures: Engineering, Inside World War II, Brain Games (Season 4) will also be streaming on the online entertainment platform.

*Cosmos: Possible Worlds* (Source: Bilibili<img loading="lazy" decoding="async" class="trade-card__loading" layout="fixed" height="50" width="50" src="https://assets.pandaily.com/uploads/2021/12/loading.png" placeholder />)

“The offering of high-quality contents from National Geographic is driven by our users’ needs to understand the vast universe and shared curiosity,” said Carly Lee, the Vice Chairwoman and COO of Bilibili<img loading="lazy" decoding="async" class="trade-card__loading" layout="fixed" height="50" width="50" src="https://assets.pandaily.com/uploads/2021/12/loading.png" placeholder />. “With its ability to instill wonder, disseminate knowledge and spark imagination, we believe National Geographic will translate revelations of science, nature and society into a lavish transporting experience.”

Prior to the new release, National Geographic’s documentaries have been well-received on Bilibili<img loading="lazy" decoding="async" class="trade-card__loading" layout="fixed" height="50" width="50" src="https://assets.pandaily.com/uploads/2021/12/loading.png" placeholder />, the video sharing site said. The Hidden Kingdoms of China and Jane Goodall: The Hope were some of the biggest hits from last year and this year.

According to Bilibili<img loading="lazy" decoding="async" class="trade-card__loading" layout="fixed" height="50" width="50" src="https://assets.pandaily.com/uploads/2021/12/loading.png" placeholder />, documentaries have been an extremely popular category on its platform. In the first quarter of this year, it witnessed a nearly 100% year-on-year increase in views. As of Q1 2020, Bilibili<img loading="lazy" decoding="async" class="trade-card__loading" layout="fixed" height="50" width="50" src="https://assets.pandaily.com/uploads/2021/12/loading.png" placeholder /> has a documentary viewership of over 83 million.