JD.com’s Healthcare Unit Rolls Out ‘Family Doctor’ Telemedicine Service Package

JD Health, the healthcare branch of Chinese e-commerce and supply chain giant JD.com (NASDAQ: JD and HKEX: 9618) Tuesday announced the launch of its online health care service “Family Doctor” based on “internet+healthcare” model.

This new type of telehealth service is tailored to the needs of an increasing number of Chinese families seeking more timely, consistent and comprehensive healthcare support.

According to the company’s press release, up to eight family members can share one “family doctor” service package which includes unlimited 24/7 online medical consultation, in-person appointments with doctors from national hospitals and personalized health management advice, etc.

“The core value of the ‘family doctor’ product exists in that it can offer different medical service formats based on patients’ need and match medical resources more accurately,” said Lijun Xin, CEO of JD Health. “Gathering more quality medical resources around users is what is really needed now. This new experience and business model will set a new benchmark in this industry.”

JD Health’s online hospital has already recruited around 300 full-time doctors working as the core team for the family doctor services. 92% of team members have a total of at least 10 years’ clinical experience.

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To date, the company has opened 14 specialized centers dedicated to the prevention, treatment and rehabilitation of several chronic health issues, such as the center for heart disease, ENT(ear, nose and throat) and traditional Chinese medicine.

Earlier in June, JD Health unveiled its Traditional Chinese Medicine Consultation Center and Intelligent Otorhinolaryngology Services Center, each bringing together the country’s top specialists and providing online consultations and disease management programs for patients nationwide. With the addition of these two centers, the specialized virtual medical treatment centers within the JD Health app cover areas including heart disease, mental health, diabetes, kidney disease, pediatrics, oncology and maternity, among others, the company said in its earnings report on Monday.

In addition to seeing doctors online or offline, users can manage or monitor the health conditions of family members from afar. They could also buy medicine on JD’s marketplace with over 220,000 healthcare products ranging from OTC drugs, medicines for chronic diseases, medical equipment and nutritional products.

JD.com also announced in its earnings report that JD Health will receive over $830 million Series B preferred share financing from private equity firm Hillhouse Capital. The division will use the funds to strengthen its pharmacy supply chain and explore more healthcare services.