Kwai Becomes Second Highest Grossing Photo and Video App Globally in Q2 2019, TikTok Follows
According to a new report from Sensor Tower Sore Intelligence, the Chinese short-video app Kwai (Kuaishou) managed to make it to the second place of the ranking with earnings approaching $78 million, a 57 percent year-over-year increase. The vast majority of Kwai’s revenue – 99 percent – can be traced back to China, the apps main market.
“Our revenue estimates are from the App Store and Google Play worldwide between April 1, 2018 and June 30, 2019 and represent gross user spending. These rankings do not include app revenue from third-party Android stores,” the report noted.
SEE ALSO: TikTok Retains Its Crown as World’s Most Downloaded Short Video App, Other Chinese Apps Follow
YouTube became the top-grossing app of the second quarter of 2019 worldwide with user spending of roughly $138 million, growing twofold from the same period last year. Over 70 percent of the apps revenue came from the United States, followed by 7 percent from Japan and 4 percent from Great Britain. The worldwide short-video hit TikTok came in third, followed by 17 LiveAF and PicsArt.
A few weeks ago, Sensor Tower released a report indicating that in the first half of 2019, App Store and Google Play users worldwide spend $39.7 billion on mobile apps and games, which is 15.4 percent higher than the 34.4 billion in the first half of 2018.