Lei Jun: Xiaomi Shipments Exceed 10M in October
Last night, Xiaomi CEO Lei Jun announced in Weibo Xiaomi‘s shipment volume exceeded 10 million units this month, setting another milestone after September’s 10-million unit shipment.
Xiaomi sold more than 20 million mobile handsets during Q2, suggesting the company has recovered from its sharp decline in 2015. Xiaomi announced a new 2017 sales target of 90 million handsets at the Xiaomi Supplier Conference, up from the previous 70 million.
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The company’s shipments exceeded 10 million units in September and October, implying that its sales were growing steadily. The company is expected to have a sales peak in November due to the Double 11 sales event: shipments may also exceed 10 million units. After solving its problems with production capacity and connecting with offline sales, Xiaomi appears to be on a prosperous path.
In addition, Lei’s promotional roadmap shows a red version of Mi 5X phone will be launched on November 1 for 1,499 yuan. Kris Wu will represent the company as its new spokesperson. Xiaomi said it expects the new product and spokesperson will allow it to continue its current momentum.