On Wednesday, e-sports events for the 31st Southeast Asian Games (SEA Games 31) was kicked out in Vietnam. Mobile Legends: Bang Bang (MLBB), a Multiplayer Online Battle Arena (MOBA) mobile game independently developed by Shanghai-based Moonton Technology, has once again joined the e-sports program of the Southeast Asian Games.
At the SEA Games 31, there will also be a total of eight game titles for e-sports. In specific, 13 teams from 7 countries including Indonesia, Philippines, Malaysia and Singapore will compete in groups. It is also in these regions that MLBB has long held the top spots of best-selling apps. In 2021, the monthly active users of MLBB globally exceeded 100 million, and related events ranked TOP 1 in global mobile e-sports with a total viewing time of 386 million hours.
Moonton was established in 2014 and is headquartered in Shanghai but has branches in Indonesia, Singapore, Hong Kong and the Philippines. Since 2017, Moonton has built an e-sports competition system featuring professionalism, internationalism and broad ecologies. The game producer has established professional electronic competition systems overseas. On March 22, 2021, Moonton was acquired by ByteDance.
MLBB was recently ensnared in several plagiarism lawsuits. Game developer Riot Games filed a lawsuit against Moonton, accusing Moonton of copying Wild Rift. Riot Games said in the indictment that Moonton used a copying strategy to develop and market its mobile phone game MLBB, using content and promotional materials from the League of Legends franchise.
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