Alibaba’s Lazada Launches Southeast Asia’s First E-Commerce Anti-Counterfeit Consortium

(Source: Lazada)

In conjunction with an IP Week organized by the Intellectual Property Office of Singapore, Alibaba‘s regional e-commerce platform Lazada came together with leading brands, including HP Inc. and BMW, to announce the launch of Southeast Asia’s first e-commerce anti-counterfeit consortium, according to a statement by the platform on Septemb…