BYD to Launch High-End Brand in Q1 2023

(Source: BYD)

Chinese EV maker BYD’s high-end brand is tentatively scheduled to be officially launched in the first quarter of 2023, with the price of the first model exceeding one million yuan ($137,678), Cailian Press reported on November 8.

In February of last year, BYD first confirmed its plan to launch a high-end car brand when it adjusted the organi…