Live Streaming E-Commerce Is All the Rage In China
On July 2, Chinese tech giants Bytedance invested in Hangzhou Weinian Brand Management Co., Ltd(Weinian), a contracted company of Li Ziqi, one of China’s most globally popular online influencers. This move showed Bytedance’s ambition to expand its footprint in the booming livestream and new consumption sectors.
Bytedance has taken …
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