Second-hand Trading Platform Zhuanzhuan Group Releases Q4 Smartphone Trading Report
On Tuesday, a report released by the second-hand trading platform Zhuanzhuan Group showed that the proportion of 5G smartphones available in the second-hand market rose to 38.33% in 2021.
Apple’s iPhone still ranked first in the second-hand market, with the transaction volume of second-hand iPhones accounting for 35.93%, an increase of 1.35% from Q3.
The iPhone11 still dominated the list but the iPhone12 sold more than the iPhone13. Judging from the price trends, the iPhone12 series experienced several rounds of price reductions before and after the release of the iPhone13 series. The price of an entry-level model has now fallen to about 4,000 yuan ($629.42).
In terms of Chinese brands, Xiaomi smartphones continued to rank first in the second-hand Chinese smartphone market, accounting for 14.92% of the transaction volume. Huawei’s smartphone transactions accounted for 13.31%, ranking one place higher than the company held in Q3. Vivo and OPPO ranked third and fourth respectively, followed by Honor with 6.83% of transactions.
As for price, affected by Double Eleven and other factors, Chinese models generally reduced their prices in the second-hand market while the price of mid-to-high end models was relatively larger. For example, the prices of 99 new Huawei P50 Pro 4G and Honor Magic3 devices listed on the platform dropped more than 1,000 yuan.
Among the Top 10 models of Chinese smartphone sales in the second-hand market in the Q4, Xiaomi accounted for half of the overall volume, of which the Redmi K40 and Xiaomi 11 are 5G models. Huawei occupied four spots on the list, three of which are 5G smartphones.
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In light of the recent boom of folding screen smartphones in the Q4 of 2021, analysts from the Data Department of Zhuanzhuan Group introduced that the current second-hand market volume of folding screen phones is still dominated by Samsung and Huawei’s models.