In order to help the brands on its platform reach their target users in a much more efficient and productive way, Xiaohongshu, a life sharing platform in China, launched a one-stop advertising service platform named "Spotlight" on Saturday.
Xiaohongshu, a life-sharing platform, released on Friday a set of Community Guidelines for Businesses, setting out a code of conduct for merchants and brands to keep the platform an authentic space with transparent engagement.
Hangzhou-based internet technology firm NetEase has recently launched what has been referred to as an "emotional video interactive product" called Biying.
At the beginning of 2020, TikTok's parent company ByteDance launched Lemon8 (formerly known as Sharee) in Japan. The product has been downloaded more than one million times at present.
Xiaohongshu, a lifestyle sharing platform, announced on Friday that it has formally filed lawsuits against three platforms, including Yunmeiyi, Qunliang and Shengshi Qilin.
China National Intellectual Property Administration said that it has received about 16,000 trademark applications related to the metaverse in Chinese and English in its trademark database.
The ski industry boom is real in China, but skiing is not always as glamorous as represented on social media. A significant proportion of China's skiers had their hands-on experience in semi-professional resorts often located in the outskirts of China's third-tier cities.
According to data recently released by Xiaohongshu, a lifestyle sharing platform, since the Winter Olympics started in January, the number of posts on the platform containing the keyword "skiing" has increased by 232% year-on-year.
Xiaohongshu, a Chinese social platform, recently launched a digital collection platform called "STEP INTO R-SPACE", and released dozens of titles. Aside from the latest online collections, all others have been sold out.
SnowyOwl Tech, a sports technology company, has completed another two rounds of financing, Angel investing and Angel + investing, with a cumulative amount worth tens of millions of yuan.
As one of China's fastest-growing social shopping platforms, Xiaohongshu is trying to develop a sustainable business model which realizes genuine profits while maintaining the authenticity of its content as well as users’ desire to engage and share.
This week: Xiaohongshu launches digital art platform R-SPACE, Tencent gifts employees special NFTs, NDRC to consider punitive electricity prices for crypto mines, and more.
