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Last week several prominent non-endemic partnerships surfaced within the League of Legends esports scene, as did a multi-million dollar Series B2 financing round from China’s biggest esports company, VSPN.
Esports and breakdancing have joined the 19th Asian Games in Hangzhou 2022.
Following a somewhat unremarkable week, the Chinese esports industry has since observed some big moves entering April.
Chinese smartphone manufacturer OnePlus has signed an exclusive sponsorship deal with Suning Esports (SN), acting as the exclusive smartphone sponsor for its League of Legends team currently competing in the League of Legends Pro League Spring Split.
On June 22, Tencent’s Lightspeed & Quantum Studio announced that it had signed a collaboration deal with Chinese pro golfer Xiang Sui.
On Oct. 30, Bilibili Gaming (BLG) held a grand opening of its headquarters in Hangzhou Future Science Town.
The 2020 League of Legends World Championship Grand Final is only two days away.
Bilibili announced it is teaming up with League of Legends (LoL) to become the exclusive broadcaster for three major esports tournaments in China for three years.
There were a number of new developments across China's gaming industry this week, including the approval of 43 imported games, ImbaTV's announcement to host Valorant Competition and Bilibili's new partnership with Ping An Bank.
On Sept. 21, League of Legends developer Riot Games announced on its media day broadcast that global automotive brand Mercedes-Benz has become the exclusive automotive partner of League of Legends esports for the next several years.
As the traditional Chinese New Year celebration comes to an end, this week, the Chinese esports industry witnessed several partnerships and key developments in leagues and tournaments.
A new Global Esports Federation (GEF) was launched in Singapore on December 16, with Chinese tech giant Tencent listed as its global founding partner.