Kuaishou, one of China’s most popular video apps, confirmed on Tuesday that it has completed the purchase of AcFun to fully own China’s largest online video hosting platform.
2017 was a great year for short video apps in China. Domestic competition was fierce, it became a Red Ocean for investors, and the Chinese market became too saturated, companies gradually turned to overseas emerging markets trying to replicate miracles under the Blue Ocean strategy.
In April 2017, we wrote a post about mic-shouting in which mentioned Kuaishou, a video app where this singing/rapping style initially flourished. The writing experience taught us two things: we were incapable of appreciating mic-shouting as an art form, and we were trapped, deeply yet subconsciously, in a prejudice bubble. Eleven months later, Yan and I still have Kuaishou…
“I regret not having entered into China’s market earlier. Now, I can hear vibrating sounds everywhere making me uncomfortable,” said Louis Yang, founder of Musical.ly, a social network with short-form videos, on October 10 at the GGV Evolving Lifestyle Conference.