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ByteDance and NBA Partner up to Deliver Customized NBA Content Worldwide

Cross-borderBonnie ZhangNovember 27, 20180
bytedance-NBA

ByteDance, a Chinese Internet company operating a range of content platforms, and The National Basketball Association (NBA) announced a multi-year global partnership on social sharing.

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NBA and Tencent Deepen Partnership to Promote Youth Basketball in China

Cross-borderDavid LeeOctober 9, 20180
NBA and Tencent Deepen Partnership

The National Basketball Association (NBA) and Tencent Holdings Ltd announced on Oct. 8 that the two will deepen their mutual cooperation by promoting Jr. NBA and the development of youth basketball leagues in China.

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