On Jan. 17, a short film entitled “What is Peppa” went viral on Chinese social media. It depicts the touching quest of a loving grandfather, who has spent all his life living in rural areas, doting on his grandson by crafting a “Peppa Pig”. The grandfather began his journey of figuring out what exactly peppa is, as soon as he heard from his grandson that he wanted a “peppa pig” for the Chinese New Year.
The latest craze: Peppa Pig “Check this out!” It was our friend Xue. Approaching our table in the restaurant, she lifted her right arm and flashed a pink object on her wrist excitingly. “What the heck is this?!”
You may have overheard two middle-aged men talking about Peppa Pig on the bus in China. Videos of people getting Peppa Pig tattoos and Peppa Pig watches are going viral on Chinese short video platforms.