ByteDance’s VR Brand PICO Announces Upgrade
With the rapid development of the whole VR industry, PICO, a VR brand acquired by ByteDance, officially announced an upgrade to its brand on September 5.
9/5/20223 min read
Tag: #PICO
Showing 12 of 19 posts with this tag
How Do ByteDance's PICO and Meta's Quest Stack Up?
PICO, a VR device brand owned by ByteDance, has announced that it will hold a new product overseas launch event at 14:00 GMT+2 on September 22, five days ahead of the scheduled product launch in China.
9/21/20223 min read
PICO Announces VR Interactive Storytelling Work Based on "The Three-Body Problem"
News on July 29th, PICO, together with Douyin Games and Xigua Video, participated in ChinaJoy and released a promotional poster for the VR interactive storytelling work "The Three-Body Problem".
7/29/20232 min read
PICO's Sales Fall Short of ByteDance's Expectations as Challenges Mount
As a strong competitor of Meta's Quest 2 device, a range of new PICO 4 products released this year have earned extensive attention. Now the company is suffering from internal and external challenges.
11/10/20224 min read
China's Consumer-Facing Smart Glasses Market Heating Up
The popularity of consumer-facing smart glasses is on the rise in China. Since the beginning of this year, Nreal, Rokid, Thunderbird Innovation and a Xiaomi-affiliated firm have all released new products, including AR glasses and corresponding intelligent terminal equipment.
ByteDance's VR Brand PICO to Release New Products
PICO, a VR brand acquired by ByteDance last year, announced on September 19 that it will hold a global new product launch event on September 22, as well as another launch event just for China on September 27.
9/20/20224 min read
PICO 4 Pro VR Headset Available for Preorder, Starting from $553
On April 12, PICO, a VR device company under ByteDance, announced that its latest PICO 4 Pro VR all-in-one headset has started pre-sale in the Chinese market.
4/12/20232 min read
PICO Starts Small-Scale Layoffs, New Products to Be Unveiled in April
PICO, a VR brand acquired by ByteDance, will launch two new products in the near future, one of which will be the PICO 4 Pro, to be launched in April or May, and the other is a low-end version based on the PICO Neo 3 for the lower-end market.
2/16/20233 min read
ByteDance's PICO Announces Lay-off Plans
On November 7th at 10 am, PICO, the VR business of ByteDance, held a company-wide meeting to officially announce its organizational restructuring plan.
11/7/20232 min read
ByteDance's PICO to Launch VR Version of The Three-Body Problem
Liu Cixin, the author of wildly popular science fiction novel "The Three-Body Problem," said that ByteDance’s PICO has been authorized to jointly produce the first interactive narrative work of the book's VR version, to be launched next year.
9/30/20223 min read
ByteDance's PICO Denies Internal Disputes and Product Defects
Reports have surfaced recently claiming that some newly released PICO 4 VR devices have defective parts, and that the rapidly expanding ByteDance-owned firm is splitting into factions. On November 28, a PICO spokesperson denied these rumors.
11/29/20223 min read
Tencent Plans to Introduce Meta Quest 2 for Its XR Business
Tencent's extended reality (XR) department underwent adjustment and started to focus on building software. It reportedly will introduce Quest 2, a VR device under Meta, in the future.
2/20/20233 min read