Xiaomi Confirms Launch of 13 Series Instead of 14 Series

According to a suspected leak on Weibo of the packaging for a new product, Xiaomi will probably skip its 13 series and release 14 series directly. However, on November 18, Wang Hua, general manager of Xiaomi’s public relations department, denied the rumor and confirmed that the Xiaomi 13 series will be released as planned.

As the flagship model of this year, one of the biggest highlights of Xiaomi‘s 13 series is the usage of the Snapdragon 8 Gen 2 chipset which has a much more powerful CPU and better energy efficiency. According to previous tipsters, the new flagship phone will employ a Samsung 2K E6 screen, IMX989 camera, and MIUI 14 based on the Android 13 operating system. German camera maker Leica will continue to provide support for its photography performance. It is expected to be released at the end of this month or the beginning of next month.

Jin Fan, product director of Xiaomi and chief executive of MIUI, announced on Weibo on November 17 that MIUI 14, the company’s most lightweight operating system to date, will debut soon. In the interaction with netizens, Jin said that this time, the pre-installed apps of MIUI 14 can be deleted manually while only 8 basic functions cannot be deleted. Some netizens also complained about annoying advertisements.

Recently, Xiaomi launched a limited gift box for the Xiaomi 12S Ultra in order to garner more traffic during the Double Eleven Shopping Festival. This gift box includes a mobile phone case with a lens cover, a polarization filter, a customized light shield, a filter storage bag and other items.

The limited gift box for the Xiaomi 12S Ultra (Source: Xiaomi)

Consumers can obtain the gift box free of charge as long as finishing designated tasks and buying a Xiaomi 12S Ultra. Before the start of the activity, scalpers had already sold it on second-hand trading platforms with a price tag of 2,000 yuan ($281).

SEE ALSO: OPPO, Xiaomi, OnePlus, Other Chinese Smartphone Firms to Adopt Snapdragon 8 Gen 2

This matter caused some discussion. Wanghua admitted that it was too conservative to set the gift box and suggested consumers not to buy the gift box from scalpers at such a high price before knowing whether it was true or not. Wang added that Xiaomi will further consider the specialized products it releases in the future.