Ubisoft and WeChat jointly announced a strategic cooperation on small games. Ubisoft’s KETCHAPP will launch several small games on WeChat. The two sides will give full play to their advantages and provide users with interesting and high-quality games.
Antoine and Michel Morcos, co-founders of Ubisoft KETCHAPP, said, “We are happy to enter WeChat now. WeChat provides rich, interesting and challenging games for Chinese players. We have seen the great success of Bottle Flip. Both Ubisoft and WeChat are the most innovative representatives in our respective fields. It’s a great pleasure for us to have a strategic cooperation with WeChat. It’s very exciting that Ubisoft can be a WeChat game partner, and can provide new experiences for WeChat games.”
Zhang Xiaochao, general manager of WeChat’s value-added business, said, “WeChat is very happy to work closely with Ubisoft. We will bring a series of high-quality small games to WeChat users. WeChat welcomes leading game companies like Ubisoft to join small games. Ubisoft is excellent in game development and abundant experience. This will help WeChat to develop small games and improve user experience. This is also the first step for WeChat to introduce more quality third parties to small games.”
WeChat had 980 million active users at the end of the third quarter of 2017. Since it launched Mini Programs on January 9, 2017, it has received wide attention from third-party developers. Small games are a new category by WeChat. They have been highly welcomed by users and show a new form of social interaction that is convenient and doesn’t require downloading.
Ubisoft is a leading research enterprise, which releases and sells interactive games and entertainment services. It owns numerous world famous brands, including Rayman, Assassin’s Creed, Pince of Persia, Tom Clancy’s Splinter Cell, Tom Clancy’s Rainbow Six and Watch Dogs. Ubisoft has studios and officies all over the world that are committed to providing a pure gaming experience on PC, mobile phone, tablet or laptop. Ubisoft’s sales in the 2016-17 fiscal year were 1.46 billion euros. Ketchapp small games will be exclusively provided by the Ketchapp WeChat official account. When users subscribe to the account, they can learn more about Ketchapp in WeChat.
About WeChat Small Game
WeChat Small Game launched on December 28, 2017. It is a new category of Mini Program. Users can play small games in WeChat directly without having to download a relevant App. Users can also interact with the WeChat friends as competitors and observers. Developers can use WeChat’s public platform to get small game development tools. When small games open for registration, developers can register and submit their creations.