Strategy Analytics released a report on October 29, showing Samsung still ranks first in the Indian mobile market with a 26 percent market share in Q3, Yonhap News Agency reported. Samsung has maintained its market share in India for a number of years.
China’s Xiaomi advanced into second place with 25 percent of the market, just one point shy of overtaking Samsung.
Other agencies have released reports on the Indian mobile phone industry. One said Xiaomi’s trails Samsung by less than 0.5 percent, and that Xiaomi is likely to overtake Samsung in Q4 and become India’s top smartphone vendor. Three Chinese companies occupy the remaining top five positions: Vivo accounts for 10 percent, OPPO for 9 percent, and Lenovo for 7 percent. Lenovo’s rank has fallen to fifth place.
Chinese mobile handset manufacturers have had significant success in India. The companies introduced the Chinese sales model in India, with cost-effective phones that feature the same configuration as an Apple iPhone but at a third of the price. In the Indian market, most popular smartphones are priced between $100 and $150. Chinese manufacturers offer many quality phones priced within the range, and have won many fans in India.