Amazon Plans to Launch Discount Online Store that Ships Directly From China to Overseas Customers

According to reports, Amazon (AMZN.US) plans to create a shopping zone that connects buyers directly with cheaper goods in Chinese warehouses to compete in the market.

The report states that the new online zone’s product catalog will include unbranded fashion items, household goods, and other products that can be delivered directly from Chinese sellers to Western buyers within 9 to 11 days.

Amazon reportedly presented this idea to a group of Chinese sellers at a recent closed-door meeting. The new discount shopping area is expected to start accepting inventory as early as this fall.

An Amazon spokesperson said, “We have been exploring new ways to collaborate with selling partners to delight our customers with more choices, lower prices, and greater convenience.”

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